After thinking through the best “omotenashi” concept for a box,
we arrived at the V-cut.
The box that wraps the product, has a “face of a product” and an introduction to emote feelings of the person receiving it.
A feeling of excitement when they receive the product and even more thrilled when they open the box.
The beautiful 90-degree angles of the V-cut sides are the result of the high technology, of high-precision machinery and of skilled craftsmanship.
A good box goes beyond its function as a product, contributing to the creation of a sense of the world and an image, and improving communication with the customer. We aim to create boxes that are new to the world, boxes that satisfy customers beyond their price, and boxes that will be carefully preserved and used afterwards. We will help you deliver your “precious products” in the best possible form.
Representative Director Kentaro Io